Pop Quiz:
1. What company has the top email site?
2. What company has the top sports site?
3. What company has the top celebrity gossip site?
4. What company has the top financial news site?
If you answered Hotmail, ESPN, TMZ and WSJ you are wrong on all counts. The answer is Yahoo! across the board.
As newspapers fold (pun intended) and the mass news media recycles the same stories over and over again, Yahoo has a nearly unique opportunity to become the world's leading content creator/aggregator. Combine their place in these arenas and then consider the value in removing the yoke of Google-scaled search competition and you now have resources for marketing a whole new product to a public that has already shown an interest.
Yahoo! will (or should) position itself as your personal newspaper and internet launchpad.
Anyone wanna bet?
Comments
Post has no comments.